In 2000, Jack, the founder of Lucky Sonar, has always been passionate about fishing and outdoor sports. He learned a fish detector during a holiday trip and try to buy one for himself. However, he can hardly find an affordable fish finder in the Market, “ I can make it better and cheaper”, Jack was very confident about that since he’s holding the PHD degree of engineering, “it will always be a good business opportunity to give people alternative choices.”
In 2000, Jack, the founder of Lucky Sonar, has always been passionate about fishing and outdoor sports. He learned a fish detector during a holiday trip and try to buy one for himself. However, he can hardly find an affordable fish finder in the Market, “ I can make it better and cheaper”, Jack was very confident about that since he’s holding the PHD degree of engineering, “it will always be a good business opportunity to give people alternative choices.”
However, the start of the business is not that easy as he thought, lack of money, lack of statistical base drives him crazy. He named the brand as “lucky” wishes good luck to the business.
The good luck occurs in 2002, jack raised funds from investors after he won an innovation business competition, in 2003, the lucky office has been final settled and it starts the legend of Lucky business story.
2003 |
● From 2003 to 2006, to get the best result of test figures, Jack and his R&D team decided not in the test pool , but to the real water area to test the product. Rivers, lakes, the temperatures can be extreme and the mosquitos are literally monsters. |
2008 |
● In 2008, after 5 years accurate field test and modified, Lucky introduced the virgin model 1108-1 as a hand-held fish finder and get the patent in the same year. With a reasonable price and stable output, this 1108-1 has been far ahead sold in the China’s B2C online shop. Because the model is in color yellow, all the pages fillfilled with the yellow fish finder |
2011 |
● 2011, Wireless sonar technology was successfully introduced and the first wireless fish detector was birth and named as FFW718, It sold 100,000 pcs in China. |
2012 |
● 2012, Lucky broght series fish finders for boat and Kayak fishing. |
2013 |
● 2013, Rechargeable and color display fish finders were listed to the market. Meanwhile, legendary model 1108-1 has been the NO.1 in the sales volume of multiple e-commerce platforms. To reduce shipping time and costs, Lucky expanded its domestic warehouse to more than 5,000 square meters and added overseas warehouse as well.In the same year, Lucky won the best innovation award and the best electronic product award in the largest fishing gear exhibition in China. |
2014 |
● 2014, lucky followed the trend of smart life and shipped new models wifi smart fish finder FF916 which can connected to mobile phone to major supermarkets around the world. |
2016 |
● 2016, lucky traded more than $150,000 in 24 hours on Tmall.com. In the 7 best hand fish finders 2018 awards video at Wiki.ezvid.com, lucky FFW718 has successful ranked in the second place. |
2018 |
● 2018, more than 2 million fish finders were sold. |
2019 |
● In 2019,LUCKY has used more youthful color to its look and packaging and successfully control the production costs, so that the more fashionable and powerful fish finders can meet to more fishing enthusiasts. Therefore, Lucky brought high cost performance 218tpa and 218cs new models as Lucky 15th anniversary products as well as the 068 as innovation and upgrade to the 1108-1 prototype, and decided to end production of the legendary 1108-1 as a token of gratitude to LUCKY's 15 years customers! |
